When Is Pride Month 2024 South Africa. It is a reaffirmation of the ongoing struggle for equality and human rights. The campaign forms part of the woolworths inclusive justice initiative (or “iji”), a natural evolution of the company’s good business journey and commitment to care for the environment, people, and communities.

This year’s theme is a rallying cry for unity, hope, and change, as we draw parallels between the ongoing struggle for queer liberation and the historic fight against colonization and imperialism. Pride month traces its origins to the stonewall riots of june 1969, a pivotal moment in.